Tuesday, February 26, 2013

Cara Delevingne Trademarks Her Name


CARA DELEVINGNE has trademarked her name. The Vogue cover girl registered her name as an official trademark with the Intellectual Property Office - giving her an exclusive right to use it as a marketing tool.

The model - who is currently appearing on the international fashion week catwalks - submitted the registration in December last year, reports The Sunday Times. The trademark prevents a wide variety of product ranges from being released under her name - unless she chooses to do so herself - ranging the usual handbags and perfumes, to the more unusual walking sticks, emery boards and umbrellas.

The business-savvy 20-year-old also recently registered her own company, Cara & Co - for which her father, Charles Delevingne, is listed as co-director. The model recently told vogue.co.uk in an exclusive interview that she'd like to design her own collection of onesies or a range of "simple, well-cut tops and T-shirts".  

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SARAH KARMALI | FEBRUARY 25, 2013 | Article Link

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